Hans Brinker Budget Hotel

The Hans Brinker Budget Hotel has been the focus of numerous campaigns over the years, each highlighting its unique approach to hospitality. Renowned for its minimalist offerings and proud embrace of its status as one of Amsterdam's plainest, dirtiest, and most budget-friendly accommodations, the hotel has become a symbol of unconventional travel experiences. Produced new campaigns 2 to 3 times a year, with collaborations involving well-known artists such as Anthony Burrill, Bianca Pilet, and Qiu Yang. Despite the challenges of creating work that embraces the hotel's reputation for simplicity, the collaborative efforts aim to humorously portray the challenges of staying in an environment lacking basic amenities while celebrating the hotel's distinct identity.

UNIQUE DESIGN pokes fun at Boutique hotels with Hans Brinker’s own unique design, embodying the hotel's ethos of embracing imperfection.